AI Image and Video Tools

AI image and video tools can turn a sentence into a photo-realistic image, remove a background in one click, or animate a still picture into a short clip. For creators, marketers and small businesses, that means professional-looking visuals without a studio, but only if you know how to direct the tools, keep a consistent style and stay on the right side of copyright and disclosure rules.

This hands-on course covers how image and video generators work, how to write visual prompts, which tools suit which jobs, and how to edit, keep brand consistency, add voiceovers and publish responsibly. Tool names and features are current, but the techniques work with whatever tools you choose.

What you will learn

• How AI image generators work, and why they sometimes get hands and text wrong
• A simple formula for image prompts: subject, style, lighting, composition and format
• What popular tools such as ChatGPT, Gemini, Midjourney, Adobe Firefly and Canva are commonly used for
• Editing with AI: inpainting, expanding images and background removal
• Keeping characters, products and brand style consistent
• Text-to-video and image-to-video basics, plus a tour of leading video tools
• AI voiceovers and presenter avatars, with consent
• Copyright, licensing, disclosure and how to avoid misleading content

Who this course is for

• Small business owners who need product images, social graphics and short videos
• Content creators, marketers and social media managers
• Teachers, trainers and presenters who want better visuals
• Beginners: no design or video editing experience required

The first lesson is a free preview. Every lesson includes example prompts, a practice task and a quiz.